Callbutton is a leading call tracking provider specializing in branded applications and custom call reporting . To learn more about reselling Callbutton or using call tracking for your business, call us at
+33 (0)1 72 09 06 74 or
+1 866-680-5154
What is Phone Call Tracking?
Every company has a call handling process; typically, it is a process by default. Whether it is through a receptionist or a call center, these methods are often deficient in their ability to capture accurate data about callers. Incorporating an automated telephone tracking system can reveal, when a lead has been generated:
How it was distributed
What was the end result
What contact information was captured from the lead
What information can we gather from the call itself
Call tracking is a system in which unique toll-free numbers, local numbers, SMS short codes or call buttons are placed on each individual advertisement, website or directory listing. When a customer calls, texts, or clicks one of these, it cues the marketer off to which ad specifically generated that lead. Telephone tracking empowers marketers to monitor and improve advertising, capture prospect data, and route inquires productively. It provides measurable results that allow marketers to direct advertising dollars to where they do the most good, deliver more and better leads to the sales force and enhance customer communications.
Want to learn more about call tracking? Download our FREE Whitepaper.
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- Do you know which media performs the best for each campaign?
- Your advertiser clients pay a premium for inbound phone leads.
Are you offering them calls or just forms?
- Do you get current, real-time reporting on the calls your campaigns generate?
- Is your team manually and repeatedly creating custom reports for your advertisers?
- If the consumer wants to take action, why do they have to wait for someone to call them back?
If you answered “yes” to any of the above questions, call us at
+33 (0)1 72 09 06 74 or +1 866-680-5154
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